It is true what they say: You can’t step into the dragon’s den and come out the same. This statement holds much significance for Hannah Saunders, the founder of Toddle, especially given the nature of her business and the dimension it operates upon.
Her Company, Toddle Born Wild, is a brand that makes natural and vegan skincare products for kids. Its journey started after Hannah impressed the Dragons on BBC’s Dragon’s Den.
Three investors, Sarah, Deborah, and Steven, made offers to Saunders for a percentage of equity in their company. Sarah offered 12%, Deborah offered 15%, and Steven offered 20%. After considering their offers, Saunders came back to the investors and asked if they would be willing to accept 10% equity instead. This caused some tension in the room, and Steven eventually lowered his offer to 15%, with a promise to lower it to 10% if the company made between 60-70k. He also suggested that he could split the 10% with Deborah. However, Sarah offered the full amount for 10% equity, which was Saunders’ original request.
In the end, Hannah Saunders walked away with a double investment from Steven Bartlett and Deborah Meaden, two of the show’s most successful entrepreneurs.
Toddle was launched in March 2020 and has a range of innovative products, such as the world’s first Probiotic Immunity Hand Gel and Dribble Proof Lip & Cheek Balm. Hannah’s passion and vision for creating skincare solutions that protect adventurous children shone through in her pitch and won over Dragons.
As Toddle grows, its valuation reflects its potential and market demand for innovative, eco-friendly products. While the exact worth of Toddle would depend on various factors such as revenue, market share, and growth projections, it’s evident that the brand’s value has increased significantly since its inception. Here’s a breakdown.
Toddle (Dragons’ Den) Net Worth
The company has not revealed its net worth to the public, which may vary depending on how it is calculated. However, we can get some clues from the company’s history and performance. Toddle impressed the Dragons with its innovative products and secured a double investment on the show.
Since then, the company has grown its sales and reported revenues of £194,000 with a gross profit of £87,000. These numbers can give us some idea of the company’s value.
Toddle (Dragons’ Den) Growth Analysis
Since its appearance on Dragon’s Den, Toddle has embarked on noteworthy expansion and success. Launched in 2020, the brand has impressively broadened its portfolio to include 13 items that adhere to natural and vegan standards.
Following securing not just one but a double investment on the show, Toddle has demonstrated remarkable financial growth. The company reported notable earnings, tallying up to £194,000, alongside a gross profit of £87,000, Since March 2020,
Toddle forecasted a revenue of £670,000 for 2022.